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Participants will have the opportunity to learn from CKGSB’s world-class faculty and benefit from the rich experience of industry practioners. The program provides the foundations for participants to immerse themselves in what it truly takes to operate a successful start-up in China. Through the use of business case studies, group discussions and company visits, participants will learn from and network with like-minded leaders and entrepreneurs from both China and Europe.



  • Develop China-specific knowledge 

  • Identify unique opportunities for your business with China 

  • Explore the commercial and cultural differences 

  • Formulate your competitive China entry strategies

  • Learn from leading speakers and organisations (such as Alibaba, Tencent,, Baidu, and Huawei) on how they develop and invest

  • Have 1 on 1 consultation with leading industry experts

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  • Build relationships with potential local partners and investors 

  • Share and learn with your talented peer entrepreneurs 

  • Explore and network with CKGSB’s most successful entrepreneurs in the world

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  • Virtual pitching to Fosun Group, Investment Fund and top-tier investors to have the business insight of China. Lower the barriers for international expansion.

  • Participate in the global challenge and get access to Chinese investors and funds.

  • Pitching for global exposure and develop cross-border networks to present your business.

  • Pitching for potential investment and funding opportunities at good valuations



  • Have 1 on 1 meetings with leading industry experts (such as Alibaba, Tencent,, Baidu, and Huawei) to formulate your competitive China entry strategies

  • Understand China’s economic disruption & social innovation and its implications to global business

  • In-depth understanding of the innovation model driven by new technologies in China

  • Leverage digital economy in China and differentiate your brand through digital transformation

  • Gain the best practise from the investors about how to get investment in China

  • Acquire the most up to date industries information and policies of China

  • Explore the commercial and cultural differences in the East and the West

  • Grasp opportunities using China’s retail innovation and knowledge of China’s Generation Z

  • Customized Wechat Article is included to circulate to 100+ Investors